It can be difficult to understand how important representation is, as we’ve sometimes accepted the stereotypes or stories we’ve been told on how ‘we’ should be. Do we want to, and can we influence how the stories are told, how people get represented to actual facts to how it relates to us today?
Be a part of the conversation on Visual Representation in the Caribbean Space with Kraasimages CEO, Staysean Daley and founder of Caribbean Centre of Excellence for Sustainable Livelihoods (COESL), Marcia Brandon.
Staysean is a visual communicator at her very core. She was born in Guri, Venezuela to Jamaican parents. An illustrator and designer, Staysean was raised in Jamaica with an infusion of arts and culture the love of which permeates every fibre of her being. Staysean’s formal training in Visual Arts began at the Edna Manley College of the Visual Arts in Kingston, Jamaica and was completed at the Miami International University of Art and Design with a BFA in Graphic Design.
With over a decade in advertising under her belt, and the Creative Director for Kraas Designs, the transition to the start-up Kraasimages was fitting. Staysean is the founder and CEO of Kraasimages, a curated library of high-quality, royalty-free Caribbean stock images. Kraasimages connects hobbyists, emerging and professional photographers to multicultural marketers and content creators globally. The platform gives Caribbean photographers the opportunity to make money from royalty fees on images sold while retaining their copyright. Most importantly, Kraasimages is rewarding photographers with above market commissions.
Dr. Marcia Brandon is a social and economic development entrepreneur, with practical hands-on, know- how in entrepreneurship development, NGO management & sustainability planning, business mentoring, leadership development, youth entrepreneurship & youth development as well as partnership building and connecting. She has been lauded as a pioneer in youth entrepreneurship development globally. She sits on several regional non- profit boards.
For the past 20 years, she has helped over 4000 Caribbean and global young males and females as well as adults to start businesses and sensitized an estimated 30,000 in school and out of school youth as well as adults to entrepreneurship as a career choice. She has helped over 15 NGOs to start and grow in the region and led the NGO Barbados Youth Business Trust to sustainability before leaving its helm in 2013, after 15 years. She also assisted all the Youth Business Trusts in the Caribbean with high level training, financial mobilization, project writing, mentoring and materials and knowledge sharing.
In 2011 she started the Caribbean Centre of Excellence for Sustainable Livelihoods which is based in Barbados working regionally. This NGO is a force for good, people centric, focused on developing people, maintaining peace, preserving the planet and building strong, durable, credible partnerships.